The Derby Telegraph uses italic letters for the masthead which gives the newspaper a more traditional, classic impression. There is white space surrounding the masthead on this cover helping the letters to be easily read. In both top corners there are two advertisements; one for some sort of clearance event and the other for a child's token both suggesting the paper aims to help those in their local community save money and appreciate the local events going on in their area.
In a navy band going horizontally across the page directly below the masthead, it reads the inspirational quote: "It's like my life has only just begun" in capital letters. This shows there are real life stories in the paper, which could appeal to women in particular as these stories typically appear in some of the cheaper women's interest magazines too such as Take a Break. However, the fact that there is a photograph of a man on the left of this band illustrates this is an article about a man, helping to attract both genders to read the article or purchase the newspaper. Navy could also be interpreted as a predominantly male colour, but could also appeal to both genders.
The main cover lines on this cover are in thick, white lettering which are clear and easy to read layered over the darker main image. When creating my own front page I may experiment with what colour cover lines to have depending on what colour main image I may be layering the letters over. I think in this case white letters are effective as they are made easy and clear to read, but also means the majority of this page is white which I don't think I'll aim to achieve in my own newspaper.
No comments:
Post a Comment